Although the idea of a retail cafe might not seem very new, the MUJI Cafe&Meal is making waves in the retail market as being a huge success for the Japan-based brand.
The endeavor was started at The Paragon in Singapore where the MUJI Cafe&Meal saw foot traffic increase exponentially.
Instead of simply having shoppers purchase and leave, the MUJI Cafe&Meal is intended to give shoppers a place to relax, enjoy free WiFi and unwind. The retailer has reported that this has increased the overall comfort levels of consumers and their likelihood to make a purchase.
The retail cafe differentiates itself from the online experience by satisfying consumers' taste buds, comfort level and more to help keep them coming back.
More Stats +/-
Interactive Heritage Candy Shops
Retail Technology Lounges
Free 2019 Report & eBook
Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book.
Our Research Methodology
This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.