Starbucks recently opened its first Reserve Coffee Bar in Canada, and the Ottawa-based coffee shop does not skimp on luxury.
Offering a much more sophisticated and experiential interpretation of its original brand, the Reserve Coffee Bar unsurprisingly features more high quality coffees than its less expensive counterpart. One of the more opulent products the coffee shop serves is its siphon-brewed coffee, which costs $10 per "grande" (or medium) cup. Coffee that is brewed with a siphon has a more delicate flavor than most others, one that is said to be similar to that of tea.
This luxury extension to the Starbucks brand offers consumers with expensive tastes high-end coffees to go along with their preferences.