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AI Recommendation Engines

'Recombee' is a Recommendation Plugin for Online Retailers

— June 1, 2018 — Business
Recommendations are the status quo for all sorts of online services, from e-commerce companies to content providers, and 'Recombee' is a new API that helps sites to implement their own recommendation engine even if they don't have the programming skills to create one themselves. The platform uses artificial intelligence to automatically assess users on the given site and provide them with recommendations.

Recommendation engines were initially popularized by big sites like Netflix and Amazon, but not every website has the developer power of those giants. That said, consumers are still accustomed to automated recommendations, and those features also increase the likelihood of further purchases or views. With Recombee, even small teams can make use of the power of recommendations by plugging the API and SDKs into their site, helping their small businesses to look just as big as the largest competitors.
Trend Themes
1. AI-powered Recommendation Engines - Creating AI-powered recommendation engines through APIs and SDKs can enable small businesses to provide personalized recommendations on their websites.
2. Personalization and Customer Satisfaction - Recommendation engines improve customer satisfaction and engagement by providing personalized suggestions based on their behavior and preferences.
3. Accessibility of Recommendation Engines - More websites can implement recommendation engines with the help of APIs and SDKs, improving the accessibility of this technology to a wider range of businesses.
Industry Implications
1. E-commerce - E-commerce businesses can integrate recommendation engines to improve sales and customer retention by providing personalized product suggestions.
2. Media and Entertainment - Media and entertainment companies can integrate recommendation engines to improve user engagement and retention by providing personalized content suggestions.
3. Hospitality - Hospitality businesses can integrate recommendation engines to improve customer experience by providing personalized recommendations for services and amenities.
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