The fact that ready-to-wear fashion is sold in standardized sizes and finished in a way that requires no additional alterations makes it one of the most accessible types of fashion available to the average woman interested in the latest runway styles. As well as being highly accessible to women, Christian Siriano's Fall 2017 Ready-to-Wear collection promotes diversity and inclusivity.
The designer's collection made its debut at the Plaza Hotel during New York Fashion Week on models who ranged from sizes two to 16, including five plus-sized models. In addition to showcasing the clothes on different body types, the models selected for the show also represented a range of races with varied industry experience.
The theme of the entire collection is best summed up by a limited-edition t-shirt that reads: "People are People." Proceeds from the purchase of each shirt will be donated to the ACLU.
What's Driving This Trend
- Inclusive Fashion
- Disruptive innovation opportunity: Develop inclusive fashion lines that cater to a diverse range of body types, sizes, and races.
- Diversity in Fashion
- Disruptive innovation opportunity: Embrace diversity by featuring models with different body types, sizes, and races in fashion shows and marketing campaigns.
- Accessible Runway Fashion
- Disruptive innovation opportunity: Create ready-to-wear fashion collections that are easily accessible to the average consumer and require minimal alterations.
Who This Affects Most
- Fashion
- Disruptive innovation opportunity: Revolutionize the fashion industry by promoting inclusivity and diversity in all aspects of design, production, and marketing.
- Philanthropy
- Disruptive innovation opportunity: Integrate philanthropy into the fashion industry by donating proceeds from apparel sales to charitable organizations.
- Social Activism
- Disruptive innovation opportunity: Combine fashion with social activism by addressing important issues like diversity and inclusivity, and promoting positive change.
