Bookworms are going to be throwing out their couches en masse after seeing the Ramsa Sofa. The Ramsa Sofa is a combination bookcase and sofa designed by Younes Duret.
The Ramsa Sofa makes it possible for lazy bookworms to never have to leave the comfort of the couch again. This couch looks incredibly comfortable, which should help make those marathon reading sessions fly by. LOTR trilogy, here I come.
Implications - Consumers are looking for more efficient ways to take care of things. Products that allow for easier organization attract those shoppers who can't afford to spend hours on one task. Companies trying to stay relevant could focus on this when coming out with their newest items.