In an effort to bring radio streaming to more countries globally, Rdio is teaming up with the Digicel Group. The Caribbean operator will allow the streaming service to expand into 24 new countries. This news follows an announcement last week that Rdio would also be expanding into India. This brings the service to a total of 85 markets internationally.
Digicel will be offering its 14 million customers half an hour of access to the free radio streaming everyday without any data charges. The free Internet radio service will reach less-tech savvy costumers in India, thanks to a partnership with Cumulus. Thus far there is no indication as to when the free access will end. Consumers could also sign-up for a payed account at Rdio.
What's Driving This Trend
- Global Expansion of Radio Streaming Services
- Rdio's partnership with Digicel allows for expansion of radio streaming services in 24 new countries.
- Free Internet Radio Services
- Digicel's partnership with Rdio offers half an hour of free radio streaming everyday to its 14 million customers.
- Partnerships with Telecommunication Companies
- Rdio and Cumulus partnered with telecom companies Digicel and Reliance Jio to expand their radio streaming services.
Who This Affects Most
- Telecommunications
- Partnerships with telecom companies like Digicel and Reliance Jio allow for expansion of radio streaming services in new markets.
- Streaming Services
- The expansion of Rdio's radio streaming services into 24 new countries highlights the growth of the streaming industry.
- Internet Radio
- The partnership between Rdio and Digicel brings free internet radio access to customers in 24 new countries, disrupting the traditional radio industry.
