Samsung UK Works with Quividi on Smart Digital Signage
Samsung Electronics UK works together with Quividi in response to the COVID-19 pandemic. The two work together to create a safe space in Samsung's retail store locations. Quividi is an audience and campaign intelligent digital platform that offers signage.
Samsung works with the brand to make digital sign boards that are powered by Quividi's analytics, ensuring that security protocols are met. It uses data capture systems such as in-store cameras to keep count of the amount of people that enter the store. It also detects further customer data such as if they are wearing a mask along with thermal scanning to track high body temperature. The data is collected in real time to safely navigate retail stores.
Image Credit: Quividi
Samsung works with the brand to make digital sign boards that are powered by Quividi's analytics, ensuring that security protocols are met. It uses data capture systems such as in-store cameras to keep count of the amount of people that enter the store. It also detects further customer data such as if they are wearing a mask along with thermal scanning to track high body temperature. The data is collected in real time to safely navigate retail stores.
Image Credit: Quividi
Trend Themes
1. Digitally Intelligent Retail Monitors - Opportunity for integrating analytics and data capture systems into retail environments to enhance safety and customer experience.
2. Smart Digital Signage - Disruptive innovation opportunity to create interactive and personalized digital signage solutions for retail spaces.
3. Real-time Data Collection - Opportunity to leverage real-time data capture for better decision-making and improved operational efficiency in retail stores.
Industry Implications
1. Retail - Digital technologies and analytics can revolutionize the retail industry by improving safety measures and enhancing customer experiences.
2. Technology - Integration of intelligent retail monitors and smart digital signage presents new opportunities for technology companies to offer innovative solutions.
3. Analytics - The need for real-time data collection and analysis in retail environments creates opportunities for analytics companies to provide valuable insights and solutions.
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