The Qapital App Helps Millennials Climb Out of Debt
Justin Lam — November 14, 2018 — Tech
References: qapital & fastcompany
Originally launched as a tool to help Millennials save money, the Qapital app is now relaunching with a host of new features including the ability to help its users start investing. Known as Qapital Invest, this new product is geared towards users taking their first steps in the investment game. Starting at just $10, this new product to the Qapital app helps users put money into a portfolio of stocks, all of which are based on the risk level they're comfortable with.
The Qapital app will also be rolling out two other products known as Payday Divvy and Spending Sweet Spot. Payday Divvy helps users divide up their checks while Spending Sweet Spot helps users stick to their budget and helps them find the perfect amount of spending.
The Qapital app will also be rolling out two other products known as Payday Divvy and Spending Sweet Spot. Payday Divvy helps users divide up their checks while Spending Sweet Spot helps users stick to their budget and helps them find the perfect amount of spending.
Trend Themes
1. Millennial-targeted Investing - The Qapital app's new investment feature aims to introduce Millennials to investing in a more accessible and approachable way.
2. Personalized Investment Portfolios - Qapital Invest's portfolio customization allows for greater personalization and control over investment choices.
3. Budgeting and Financial Management - The addition of Payday Divvy and Spending Sweet Spot showcases a growing trend towards all-in-one budgeting and financial management tools for Millennials.
Industry Implications
1. Fintech - Qapital's platform demonstrates the potential for fintech companies to disrupt the traditional investment industry and make investing accessible to more people.
2. Personal Finance - The Qapital app's suite of features shows the potential for disruption in the personal finance industry, offering new and innovative ways for people to manage their money.
3. Mobile Banking - Qapital's mobile-first approach demonstrates the potential for disruption in the mobile banking industry, offering users a more convenient and accessible way to manage their finances.
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