Rock-Inspired Public Furniture

Adam Goodrum Creates Fluid Urban Environments with His New Line

This incredibly thoughtful public furniture collection is focused on enhancing the urban experience for residents. Dubbed 'Scape,' the range is the work of Adam Goodrum, who was commissioned by Tait.

The idea behind the public furniture capsule is to establish a synergy between the human agent and nature, even in the construction-forward urban environment. To do so, Adam Goodrum focused on curating silhouettes that are fluid, encouraging to social interaction, and mimicking elements of nature to some extent. As a result, the curvaceous form of the public furniture designs resemble the aesthetics of rocks. In addition to this, the pieces seek to alleviate feelings of "stress, anxiety, and depression."

The Scape collection is ideal for use in residential and multi-residential areas, including the corporate, educational, health and hospitality sectors.

Photo Credits: Haydn Cattach

Nature-inspired Urban Design
Opportunity for designers to create public furniture that mimics elements of nature and establishes a synergy between humans and nature in the urban environment.
Wellness-centric Public Spaces
Opportunity for companies to create public furniture that encourages social interaction and promotes mental health and well-being.
Fluid Public Furniture Designs
Opportunity to create curvaceous and fluid designs in public furniture that alleviate stress and anxiety.

Sectors Adopting This

Urban Design Industry
Urban designers can utilize the opportunity to create public furniture that enhances the urban experience and promotes wellness.
Hospitality Industry
Hotels and restaurants can invest in public furniture that encourages social interaction and promotes relaxation and mental health.
Education Sector
Schools and universities can incorporate fluid public furniture designs into their outdoor public spaces to improve the mental health and well-being of students.
SCORE
4.0 out of 10
GENDER
50% Men50% Women
MARKETTop markets: Europe
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 72%
Activity 39%
Freshness 9%

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