Adaptogenic Protein Powders

Moon Juice's Adaptogenic Protein Blends Easily Enrich Food and Drinks

Moon Juice is a beauty and well-being company that has become well-known for its adaptogenic Beauty Dust, Brain Dust and Dream Dust powders, which can easily be stirred into beverages to offer different functional benefits to the body—now, Moon Juice is introducing a trio of Adaptogenic Protein blends to further fortify one's drinks.

The Adaptogenic Protein jars are available in three unique varieties: Vanilla Mushroom, Deep Chocolate and Blue Beauty. Beyond helping one to nourish the body with plant-based proteins, these blends offer support by encouraging everything from energy and focus to the production of collagen. Just like any protein powder, these adaptogenic blends may be mixed into a variety of hot and cold drinks, or alternatively, added to cereals, yogurt or baked goods.

Each biofermented brown rice protein is ketogenic, as well as free from soy, gum, gluten, dairy, fillers and GMO ingredients.

Adaptogenic Protein Powders
These protein powders enriched with adaptogens offer a disruptive innovation opportunity in the health and wellness industry.
Functional Beverage Blends
The incorporation of adaptogenic protein blends into beverages presents a disruptive innovation opportunity in the beverage industry.
Plant-based Protein Products
The introduction of adaptogenic protein blends made from plant-based proteins creates a disruptive innovation opportunity in the plant-based food industry.

Where This Applies

Health and Wellness
The health and wellness industry can leverage adaptogenic protein powders to provide functional and nourishing products to consumers.
Beverage
The beverage industry can explore the use of adaptogenic protein blends to create innovative functional beverage products.
Plant-based Food
The plant-based food industry can utilize adaptogenic protein powders to expand its range of plant-based protein products.
SCORE
4.0 out of 10
GENDER
30% Men70% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 46%
Activity 67%
Freshness 8%

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