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Fertility-Focused Employer Benefits

Progyny's Platform Transforms Lives With Customized Plans

— September 11, 2019 — Lifestyle
Offering fertility-focused employee benefits, Progyny is a startup that works with both employees and employers to change people's lives and help them prepare for the future. The company helps brands create more inclusive and family-friendly employment perks for their staff and also offers one-off plans for those who are self-employed.

"By bringing together the most cutting-edge science and the largest high-quality network of fertility specialists in the nation, Progyny delivers superior clinical outcomes and shortens the path to pregnancy" in an effort to empower employees while showing support to those who are passionate about both their career and family.

Recognizing Millennials' desire to start families while also staying passionate about their career growth, employers are broadening the perks they offer to ensure a work-life balance is encouraged within their organization.
Trend Themes
1. Fertility-focused Employee Benefits - Disruptive innovation opportunity: Develop customized plans and platforms for employers to offer inclusive and family-friendly benefits to employees.
2. Support for Self-employed - Disruptive innovation opportunity: Create one-off fertility-focused benefits for self-employed individuals to help them plan for the future.
3. Work-life Balance - Disruptive innovation opportunity: Assist employers in providing work-life balance perks to support Millennials who want to start families without sacrificing career growth.
Industry Implications
1. Human Resources - Disruptive innovation opportunity: Transform the HR industry by providing comprehensive solutions for fertility-focused employee benefits.
2. Healthcare - Disruptive innovation opportunity: Collaborate with healthcare providers to offer fertility-focused benefits as part of their employee wellness programs.
3. Startups and Entrepreneurship - Disruptive innovation opportunity: Partner with startups and self-employed individuals to offer fertility-focused benefits that cater to their unique needs.
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