The modern consumer is constantly on the hunt for advice and reviews before making a purchase, so the 'Birdie' product discovery platform has been created to help make the process easier for shoppers.
The platform works by providing reviews and content from trusted sources that can be used by shoppers to gain a better understanding of how a product might work for them and their needs. This is achieved using the power of artificial intelligence (AI) to curate information that is the most pertinent to the needs of the shopper from sources like Amazon, Quora, Wirecutter and even Reddit to provide more holistic insights.
The 'Birdie' product discovery platform speaks to the changing preferences of consumers today and the need for customized content to help them make their decision.
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