After several recent E. Coli outbreaks, Futurelogic and Hurst Labeling have teamed up to create produce tracking, The idea is that labeling fruit and vegetables with an ID provides an easy trace for contaminated produce. The specially designed label printer can churn through 12 fruits per second.
Implications - The E. coli outbreak scared many people who started to veer from products that they would normally purchase. Businesses that enable ways for people to feel safe about the products that they buy are going to be cherished by consumers who are nervous about things such as E. coli. It is guaranteed that people will not purposely purchase items that may harm their health or others.
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