Disneyland is the home to a new after-dark event known as Pride Nite as the official night will be launching to honor the LGBTQIA+ community and allies. Although it is dubbed Pride Nite, it will actually take place over the course of three nights beginning June 13 and running until June 15th.
Found on the grounds of Disneyland Park in California, visitors are welcome and encouraged to be self-expressive, wearing colorful looks that show off their 'true colors.' Visitors will have after-hours access to the attractions as well and be able to go to the Pride Caqvalcae, which is a parade on Main Street. There, the street will see beloved Disney characters dressed for the occasion.
Image Credit: Disneyland Resort
What's Driving This Trend
- Pride-themed Events
- Opportunity for businesses to cater to the LGBTQIA+ community with themed events and products.
- After-dark Experiences
- Opportunity for businesses to offer exclusive after-hours experiences to customers.
- Self-expression
- Opportunity for businesses to encourage self-expression among customers.
Who This Affects Most
- Entertainment
- Theme parks and other entertainment businesses can adopt pride-themed events or after-dark experiences.
- Fashion
- Fashion industry can produce and promote colorful looks and self-expression.
- Hospitality
- Hotels and restaurants around the area can offer special packages and menus for Pride Nite attendees.
