Plant-Based Snack Wraps

Sweet Earth Foods' Power on the Go Contain Prebiotic Fiber & Probiotics

Sweet Earth Foods is introducing a new plant-based snack called PoGo, or Power on the Go, that contains 13 grams of protein, prebiotic fiber and probiotics, and other simple yet nourishing ingredients. The nourishing handheld snacks, which are branded as wraps, are debuting in two varieties: a Chai cocoa whole wheat pastry wrap filled with sun nut butter and topped with pumpkin seeds, plus a Blackberry and chia filling within a colorful sweet potato crust.

These conveniently packaged plant-powered snacks have the potential to be consumed as better-for-you alternatives to protein bars or other sweet snacks, many of which are packed with hidden sugars and undesirable ingredients. Both of the wraps come in at under 290 calories and nine grams of sugar or less.

Image Credit: Sweet Earth Foods

Plant-based Snacks
The rise of plant-based snacks presents an opportunity for food companies to create innovative and nutritious alternatives to traditional snack options.
Functional Foods
The inclusion of prebiotic fiber and probiotics in snack products indicates a growing trend towards functional foods that offer health benefits beyond basic nutrition.
Convenient Packaging
The popularity of on-the-go options like the PoGo wraps showcases the need for convenient packaging solutions in the food industry.

Where This Applies

Food and Beverage
The food and beverage industry can embrace the trend of plant-based snacks and invest in developing innovative and nutritious snack options to cater to health-conscious consumers.
Functional Food
The functional food industry can capitalize on the demand for products that offer added health benefits, such as prebiotic fiber and probiotics, by developing new and unique functional snack options.
Packaging
The packaging industry can explore opportunities to create convenient and sustainable packaging solutions that cater to the growing demand for on-the-go snack options.
SCORE
5.4 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 67%
Activity 85%
Freshness 9%

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