Free Trend Report Free 2018 Report & eBook

Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book. Our Research Methodology

This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.

The Power of Optimism Machine Can Fill a Glass of Water

 - Jan 20, 2018
References: lifeisgood & psfk
The apparel brand Life is Good is putting the power of positive thinking to the test after developing 'The Power of Optimism' machine, which harnessed participant's happy thoughts to fill a glass of water.

An EEG headset, which is used to measure electrical activity in an individual's brain, was placed on the participant's head. User's were then tasked with thinking happy thoughts, which became even easier with the aid of a screen which played uplifting images. Once the headset detected the pattern that indicates positive thinking, it would signal to turn on a nearby tap, effectively producing a glass half full of water.

The power of optimism machine was created by the Toronto-based agency, The Garden.