The 'Cubox' pop-up kiosks have been designed for marketing activations to take place virtually anywhere, given the prefabricated and modular aesthetic that they offer. The 'Cubox' is the design work of Austria-based HBT Energy and has been outfitted with solar panels to power internal components. The modular design allows it to be customized for use by a variety of different brands to create activations in cities, or even by the beach.
The 'Cubox' pop-up kiosks come as a response to brands looking for more unexpected methods of engaging with consumers that don't require extensive planning or infrastructure to implement. The 'Cubox' units are also outfitted with EVVA security locks to protect against burglaries once the pop-up has closed for the day.