Many health-conscious individuals who have committed themselves to a gym membership and a regular workout routine have no trouble getting in their daily or weekly sweat but keeping up this pace during travel or vacation can be a challenge—Orangetheory hopes to assist with this by introducing pop-up gyms.
Orangetheory has already launched its first pop-up experience at the Boca Raton Resort and Club in Florida and plans to follow by offering the same experience at 12 more hotels in 2019. These pop-up gym experiences are set to last for six months, providing travelers—Orangetheory members and non-members alike—the chance to partake in classes.
Orangetheory’s chief brand officer, Kevin Keith, also noted that there are plans to create packages to allow class participants to make use of hotel amenities other than the gym, such as the spa.
In-Hotel Pop-Up Gyms
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Branded Fitness Park Pop-Ups
Workout-Ready Hotel Rooms
Health-Focused Hotel Suites
Wellness-Centric Hotel Programs
Healthy Travel Tours