Many consumers take full advantage of the Internet when shopping to check prices to ensure they're getting the best deal possible, so the 'Pointir' app looks to better accommodate their process. The app works by geofencing the various shopping centers in Australia and providing the best deals from thousands of retailers. This means that you'll be able to see exactly where the hot deals are without having to scour for coupons or offers.
The 'Pointir' app acknowledges the growing consumer preference for discounts and deals when shopping as well as the fact that many shoppers are hitting stores with their smartphone in hand. As consumers seek to save money and make the most of every dollar, we'll likely see brands continue to respond with more streamlined methods of offering shoppers a satisfying discount.