Plus Kitchen is a concept that's designed to make healthy eating convenient and appealing to even the pickiest of eaters. With many clear jars, wrappers and other containers, the packaging reinforces clean eating through being able to see all of the ingredients and know exactly what you're eating. This is also carried through onto each product's labels, clearly stating the contents, expiry date and nutritional information.
The packaging is charming, fresh and practical, including a variety of containers suited to different types of foods. One of these includes a basic piece of fabric and Plus Kitchen includes instructions on how to turn it into a knot wrap bag, baguette wrap and box, depending on what you want to take for lunch on a particular day. As well as being healthful and handy, Plus Kitchen packages are pretty versatile too.
Key Themes Behind This Trend
- Convenient Health Food Packaging
- Creating packaging that makes healthy foods more accessible for busy individuals.
- Transparent Food Packaging
- Designing packaging that allows consumers to clearly see the ingredients and nutritional information of the products they are purchasing.
- Multifunctional Food Packaging
- Crafting packaging that serves more than one purpose, such as transforming into a lunch bag or wrap.
Where This Applies
- Packaging Industry
- Opportunities for companies to develop innovative, health-conscious packaging solutions.
- Health Food Industry
- Creating partnerships with packaging companies to develop convenient and transparent packaging for their products.
- Retail Industry
- Providing consumers with a wider variety of health food options that include innovative, multifunctional packaging.
