Meatless Meal Challenges

Gardein's Plant-Based Double Take Challenge Inspires Meatless Cooking

To mark National Look Alike Day, Gardein created the Plant-Based Double Take Challenge to inspire people to swap out meat for a meatless option in their favorite dishes. Gardein is helping to inspire people at home with The Potash Twins, also known as the Food Network's Takeout Twins. As part of the initiative, 10 winners will get their chance to virtually join the Takeout Twins for a virtual cooking class and dinner.

Making meatless meals is simpler than ever thanks to Gardein's products and the twins are showing just how easy this process is with a range of four plant-based recipes. These include inspiring creations like Chick'n Parm Bites with Gardein Crispy Golden Chick'n Nuggets.

Plant-based Cooking
Creating meatless versions of favorite dishes sparks inspiration and more demand for plant-based options.
Virtual Cooking Classes
Virtual cooking and dining experiences are on the rise and offer new opportunities for engagement and education.
Meat Substitutes
More consumers are exploring meat substitutes as a sustainable and healthy alternative to traditional meat products.

Sectors Adopting This

Food & Beverage
Food and beverage companies can explore new plant-based product lines and virtual culinary experiences for consumers.
Hospitality
The hospitality industry can create plant-based menus and virtual cooking classes to cater to the growing demand for meatless options.
Health & Nutrition
The health and nutrition industry can promote the benefits of plant-based diets and explore innovative meat substitute products.
SCORE
4.6 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 60%
Activity 68%
Freshness 10%

Solutions for innovators working at the edge of change. We help transform emerging ideas into practical, durable solutions by combining strategic thinking, creative exploration, and hands-on execution.

Trends © 2026 Trend Hunter Inc. All Rights Reserved.
LinkedIn Instagram X