Lying Down Web Games

Planking is the Latest Internet Dare Craze

Planking, or the lying down game, has increased in popularity among people of all ages on the Internet. The idea is to lie as stiff as a board on a public surface of your choice, snap a picture and share it with friends and other plankers. The more daring and creative the planking platform—or lack thereof—the better.

Although planking is meant to be fun, it can be a very dangerous stunt especially when coupled with alcohol, extreme bravery and the need for an adrenaline rush. Unfortunately, a young man in Australia, Acton Beale, met his death because he tried planking on a balcony and fell while trying to take his picture.

According to Couriermail, "The phenomenon has come into the spotlight after a 20-year-old planker from Brisbane was charged by police in Gladstone for attempting the 'ultimate plank' – lying across a police car."

Photo Credits: Planking Australia Facebook

Social Media Challenges
Opportunity to create new and safe challenges for social media users
Online Gaming Communities
Develop interactive and safe virtual gaming spaces for planking enthusiasts
Outdoor Adventures
Incorporating technology in outdoor adventures for safer and memorable experiences

Where This Applies

Social Media
Online social media platforms for new trends in viral challenges
Gaming
Online gaming websites targeting planking enthusiasts
Adventure Tourism
Outdoor adventure companies that incorporate technology to ensure safe and memorable experiences
SCORE
6.2 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Alpha
  • Gen X
  • Gen Z (primary audience)
  • Millennial (primary audience)
POPULARITY
Popularity 87%
Activity 90%
Freshness 8%