Pinterest TV Engages Users with Live, Shoppable Content
Laura McQuarrie — November 3, 2021 — Business
References: newsroom.pinterest & wersm
Pinterest revealed on its blog that "Pinners are engaging in more immersive formats and actionable entertainment than ever before," and these consumer behaviors are being supported with the release of Pinterest TV. This series of live, original and shippable episodes spotlight the creators on Pinterest and new content is recorded every weekday.
Pinterest TV is launching with top creators like American fashion designer and Project Runway alum Christian Siriano on 'Christian On,' and beauty entrepreneur Manny MUA on 'Manny Does.'
Pinners can tune in to view content on-demand, as well as save and rewatch Pinterest TV at a later time. Every Friday, viewers can look forward to products dropping in a live shopping setting, and they'll get the chance to snag special discounts from brands such as All Birds, Crown Affair and Outdoor Voices.
Pinterest TV is launching with top creators like American fashion designer and Project Runway alum Christian Siriano on 'Christian On,' and beauty entrepreneur Manny MUA on 'Manny Does.'
Pinners can tune in to view content on-demand, as well as save and rewatch Pinterest TV at a later time. Every Friday, viewers can look forward to products dropping in a live shopping setting, and they'll get the chance to snag special discounts from brands such as All Birds, Crown Affair and Outdoor Voices.
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