Enigmatic Factory Editorials

The Interview August 2014 Issue Stars Photographer Peter Lindbergh

For the August 2014 issue of Interview Magazine photographer Peter Lindbergh captured the brooding look of several models as they hung out in the dark corners of an abandoned factory. The industrial look of the shoot is beautifully complemented with a black and white color scheme.

Lindbergh photographed various edgy-looking male and female models dressed up in fur coats, crop tops, high heels and fancy cocktail party outfits as they hung out inside an old warehouse. The factory location is very reminiscent of Andy Warhol's Studio 54 days when the famous pop artist would host outlandishly exclusive parties inside an abandoned warehouse. The industrial and mysterious look of the images is visually striking and alluring to the viewer who wonders what event this cluster of beautiful-looking people is off to.

Industrial Aesthetic
Disruptive innovation opportunity: Create a line of fashion or home decor that incorporates the industrial aesthetic.
Abandoned Spaces
Disruptive innovation opportunity: Develop a business that repurposes and revitalizes abandoned spaces for unique events or functions.
Alternative Fashion
Disruptive innovation opportunity: Launch a clothing brand that focuses on edgy and unconventional styles.

Where This Applies

Fashion Photography
Disruptive innovation opportunity: Introduce innovative photography techniques and styles to redefine fashion photography.
Event Planning
Disruptive innovation opportunity: Create a new approach to event planning that incorporates unconventional venues and themes.
Fashion and Design
Disruptive innovation opportunity: Combine the fields of fashion and design to create unique pieces inspired by industrial aesthetics.
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MARKETTop markets: North America
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  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
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