Playful Punk Editorials

The Ones 2 Watch `Seriously Suzi` Feature is Lensed by Phil Dunlop

Photographer Phil Dunlop captures `Seriously Suzi,`an editorial that is captured for fashion platform The Ones 2 Watch. The edgy website is known for its signature aesthetic -- one that embraces conceptual and bold styling -- and delivers with its latest punk portrait series.

Model Suzi Leenaars stars in the editorial and dons a wardrobe that is rocker-themed. Channeling a grown-up punk, Suzi poses in a black and white wardrobe that is simplistic and effortlessly cool. Opting for comfortable jean and t-shirt combinations, the model styles herself and poses in her very own wardrobe.

Featuring a set of playful portraits, `Seriously Suzi`is an homage to the punk rock movement`s effortlessly cool and rebellious fashions and is a shoot that celebrate`s fashion`s recent nostalgic revival.

Edgy Fashion Editorials
Disruptive innovation opportunity: Embrace bold and unconventional styling in fashion photography to appeal to a younger and more rebellious demographic.
Nostalgic Fashion Revival
Disruptive innovation opportunity: Tap into the growing market demand for nostalgic fashion trends and create unique and modern interpretations of iconic styles from the past.
Self-styled Fashion Shoots
Disruptive innovation opportunity: Encourage self-expression and personal style by showcasing models who style themselves and incorporate their own wardrobes into fashion editorials.

Who This Affects Most

Fashion Photography
Disruptive innovation opportunity: Experiment with unconventional and edgy concepts in fashion photography to capture the attention of fashion-forward brands and publications.
Fashion Retail
Disruptive innovation opportunity: Create a market niche by offering nostalgic and punk-inspired fashion collections that cater to consumers seeking unique and rebellious styles.
Fashion Editorials
Disruptive innovation opportunity: Collaborate with models and influencers who have a strong personal style to create self-styled fashion shoots that resonate with younger audiences.
SCORE
4.3 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 72%
Activity 49%
Freshness 8%