These PC Insiders Holiday collection includes a variety of gourmet food items and garnish options as well as chocolates that are both decadent and visually elegant. This is thanks to their rich flavor profiles and patterned surfaces.
Packaged in a triangular and tree-shaped box, PC's Festive Chocolate Collection consists of butterscotch chocolate, citrus berry chocolate and double milk treats that are each adorned with a different edible pattern.
These seasonal chocolates are artisanal and budget-conscious, acting as the perfect gift for those with a serious sweet tooth. Offering luxurious products at an accessible price point, President's Choice creates yet another successful holiday range that will appeal to Millennial audiences seeking quality at a low price.
Key Themes Behind This Trend
- Gourmet Food Packaging
- The trend of visually elegant and creatively packaged gourmet food items presents opportunities for disruptive innovation in the food packaging industry.
- Artisanal Chocolates
- The growing demand for artisanal and visually appealing chocolates creates opportunities for disruptive innovation in the chocolate industry.
- Budget-conscious Luxury
- The trend of offering luxurious products at accessible price points opens up opportunities for disruptive innovation in the luxury goods industry.
Where This Applies
- Food Packaging
- The food packaging industry can capitalize on the trend of visually elegant and creatively packaged gourmet food items.
- Chocolate
- The chocolate industry can leverage the growing demand for artisanal and visually appealing chocolates.
- Luxury Goods
- The luxury goods industry can tap into the trend of offering luxurious products at accessible price points.
