Patties' 'Cheese Burger Party Pie' is a Limited-Edition Novelty
Laura McQuarrie — January 12, 2018 — Lifestyle
References: pattiesfoods.au
As well as producing sets of party pies—also known as bite-sized meat pie snacks—made with Australian beef and gravy, Patties now offers a limited-edition 'Cheese Burger Flavoured Party Pies' variety.
The meat snacks inspired by sliders feature 18% beef, cheese sauce and tomato sauce, among other ingredients, offering a novel new way for consumers to experience the familiar flavors of a burger in a fully encased golden pastry wrapper. The 12-piece boxed set is touted as a food mashup and is one that will appeal to those who enjoy rediscovering their favorite food products in entirely new forms.
Patties' snack-like Cheese Burger Flavoured Party Pies offer a fun departure from many of the beef-based savory dinner pies on the market that only offer upscale ingredient pairings.
The meat snacks inspired by sliders feature 18% beef, cheese sauce and tomato sauce, among other ingredients, offering a novel new way for consumers to experience the familiar flavors of a burger in a fully encased golden pastry wrapper. The 12-piece boxed set is touted as a food mashup and is one that will appeal to those who enjoy rediscovering their favorite food products in entirely new forms.
Patties' snack-like Cheese Burger Flavoured Party Pies offer a fun departure from many of the beef-based savory dinner pies on the market that only offer upscale ingredient pairings.
Trend Themes
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Novelty Snack Pies — Creating novel and playful snack pies can attract consumers who seek new experiences with familiar flavors.
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Burger-inspired Snacks — Incorporating burger flavors in snacks can expand the potential market for new products.
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Hybrid Food Mashups — Experimenting with food mashups can create new and unique food experiences that appeal to adventurous consumers.
Industry Implications
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Food Manufacturing — Innovating new snack pies can differentiate a food manufacturer's product line and increase market share.
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Fast Food Chains — Fast food chains can explore offering burger-flavored snack options to expand their offerings and access new markets.
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Convenience Stores — Convenience stores can offer limited-opportunity niche snack pies as a unique in-store experience offering.
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