Placed in the 200-year-old neoclassical palazzo square in the center of Milan, Italy -- the Paper Moon Giardino restaurant was designed inside a classic building that was originally built in 1830.
Hong Kong-based AB Concept design firm restored the villa, adding gray walls, custom furniture and minimalist lighting fixtures that were all sourced locally. Restoring the structures exquisite original features, the design team upgraded the vaulted ceilings and hand-crafted Venetian terrazzo flooring. Matching the restaurant design's quality to the menu, the designers created a dining atmosphere for a comfortable yet luxurious meal.
With a classic Italian courtyard that is open-year round, the new Paper Moon Giardino restaurant is a one-of-a-kind dining option that is attracting both locals and tourists.
What's Driving This Trend
- Neoclassical Restaurant Designs
- Disruptive innovation opportunity: Explore incorporating neoclassical elements into modern restaurant designs for a unique and luxurious dining experience.
- Local Sourcing of Design Elements
- Disruptive innovation opportunity: Embrace the use of locally sourced materials and furniture to create a sense of authenticity and support local artisans.
- Year-round Courtyard Dining
- Disruptive innovation opportunity: Develop innovative solutions to create comfortable outdoor dining spaces that can be enjoyed all year round.
Who This Affects Most
- Interior Design
- Disruptive innovation opportunity: Integrate neoclassical design elements into modern interior designs, catering to clients looking for a unique and sophisticated aesthetic.
- Hospitality
- Disruptive innovation opportunity: Create year-round dining concepts with versatile outdoor spaces to enhance the guest experience and attract a wider customer base.
- Local Artisan Market
- Disruptive innovation opportunity: Foster a market for locally made furniture and design elements, providing opportunities for local artisans to showcase their work and support the local economy.
