Most paper maps are flat and aren't designed to accomodate the visual stimulation that human beings gravitate towards.
Amber Rousse created the paper curled map design through the paper art method of quilling, which is curling strips of paper to form various shapes and sizes then gluing them together. The paper map showcases the relative heights of mountain and features major ocean currents. The swirly paper designs add an aesthetic appeal that's sorely lacking in a lot of paper maps.
Rousse spent about six months to create the quilled paper map. She first began the process by drawing an outline onto a cardboard, then curled several amounts of paper, which afterwards glued together to create the quilled paper map.