Tokyo-based streetwear and accessory label AMBUSH Design recently expanded its offerings with the addition of a paper bag tote.
The carrier is made to look just like the disposable brown bags, only with the inclusion of a pair of matching handles that allow it to be slung over the user's shoulder with ease. In addition to utilizing the same color, the tote features all the texture of a slightly crumpled paper bag. At the bottom of the bag is AMBUSH Design's branding, which is featured in small black lettering. With this aesthetic, the paper bag tote functions as a spacious but statement-worthy accessory that adds a unique edge to any casual outfit.
The paper bag tote is currently available on AMBUSH Design's web store, where it retails for $88 USD.
What Makes This Trend Stand Out
- Paper Bag Totes as Fashion Accessories
- Opportunity for other fashion brands to explore the trend of using paper bag totes as statement-worthy accessories.
- Incorporating Everyday Objects in Fashion
- Opportunity for designers to incorporate everyday objects, like disposable paper bags, into their fashion designs for a unique and edgy aesthetic.
- Sustainable Fashion Alternatives
- Opportunity for brands to create sustainable alternatives to disposable paper bags by producing reusable and eco-friendly tote bags with a similar aesthetic.
Sectors Adopting This
- Fashion
- Fashion brands can explore the trend of using paper bag totes as a fashionable accessory.
- Design
- Designers can incorporate everyday objects, like disposable paper bags, into their fashion designs for a unique and edgy aesthetic.
- Eco-friendly Products
- Brands can create sustainable alternatives to disposable paper bags by producing reusable and eco-friendly tote bags with a similar aesthetic.