Vault by Vans is the latest collaborative effort that joins forces with streetwear imprint Palm Angels as the duo deliver a three-piece capsule, The inspiration behind this stems from the concept of freedom and individuality that is true to skate culture. The collection highlights off-white tones and can be seen throughout the canvas construction of the uppers throughout the range.
It continues with a clear midsole unit that boasts a brown tonal print and Palm Angels branding on the side as an update to the traditional Vans jazz stripes. Speaking on the collection, Palm Angels founder and Creative Director Francesco Ragazzi states, “Palm Angels started with a photography book and Vans was already there. I took a picture of a guy skating in Venice beach, wearing the most vintage Vans Sk8-Hi I had ever seen and since then, the idea of Palm Angels collaborating with Vans has always been in my mind.”
Image Credit: Palm Angels
Why This Trend Is Growing
- Skatewear Collaborations
- As the skate culture continues to gain popularity in the fashion industry, there are disruptive innovation opportunities in creating collections that combine skate culture and fashion.
- Off-white Tones in Fashion
- The use of off-white tones in fashion, particularly in streetwear, is on the rise and can be used as a disruptive innovation opportunity for clothing brands.
- Revamped Midsole Units
- Upgrading the traditional midsole unit in footwear collections can be a disruptive innovation opportunity for shoe brands.
Industries Being Reshaped
- Fashion
- Streetwear is a growing trend within the fashion industry, and there are disruptive innovation opportunities in creating collaborations with skate culture.
- Footwear
- Shoe brands can disrupt the market by revamping traditional midsole units and incorporating unique prints and branding.
- Photography
- There may be disruptive innovation opportunities for photographers, such as Francesco Ragazzi, to collaborate with fashion or streetwear brands to create unique collections inspired by their art.
