Recycled Material Adventure Packs

The Outerknown x New Life Project Backpack is Ergonomic

The Outerknown x New Life Project Backpack is a sustainable accessory option for adventurers who are looking for a better way to keep their essentials stowed, while also keeping a focus on the ecological profile of the construction. The pack is achieved using an abrasion-resistant Cordura Eco Fabric that is made from 70% recycled materials in order to make it well-suited for everyday use or travel. Each backpack is covered with a water-repellent coating and features phosphorescent rope detailing, while also providing users with a cushioned laptop section inside, side tumbler holder on the exterior and more.

The Outerknown x New Life Project Backpack is handcrafted in a small workshop in Japan that's family-owned, which speaks to the high-quality nature of the accessory.

Sustainable Adventure Gear
The trend of sustainable adventure gear presents an opportunity for innovative designs and materials that prioritize ecological profiles.
Recycled Material Accessories
The trend of using recycled materials in accessories offers a chance for brands to create products with reduced environmental impact and unique designs.
Family-owned Workshops
The trend of supporting family-owned workshops showcases a disruptive opportunity to highlight craftsmanship and small-scale production.

Who This Affects Most

Outdoor Gear
The outdoor gear industry can capitalize on the trend of sustainable adventure gear by developing eco-friendly products with improved functionalities.
Fashion and Accessories
The fashion and accessories industry can tap into the trend of using recycled materials to create sustainable and stylish products for consumers who prioritize environmental consciousness.
Manufacturing
The manufacturing industry can explore partnerships with family-owned workshops to highlight craftsmanship, sustainability, and small-scale production, offering unique products to businesses and consumers alike.
SCORE
4.4 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 76%
Activity 46%
Freshness 9%

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