As consumer demand increases for healthier versions of classic food products, new options like the 'YumEarth Organic Candy Corn' were launched in time for Halloween.
The candy is positioned as a gluten-free treat that is also USDA Organic, dairy-free, free from high-fructose corn syrup, peanut-free and also contains no artificial flavors or colors. The candy is created by utilizing real fruit juice to flavor and color the treat, which will make it a welcome new option for parents who are looking to only give their kids natural option this Halloween.
The YumEarth Organic Candy Corn comes in a variety of different size and packaging options to make it ideal for giving out to trick-or-treaters this Halloween.
What Makes This Trend Stand Out
- Healthier Halloween Treats
- Opportunities for creating organic and free-from options in holiday-themed treats.
- Clean Label Candy
- Innovations in candy that clearly communicate the natural and clean ingredients used.
- Plant-based Sweets
- Rise of vegan and vegetarian candy, allowing for greater inclusivity this Halloween.
Sectors Adopting This
- Food and Beverage
- Potential for healthier, natural, and organic ingredients in the candy industry.
- Retail
- Opportunities in the market for clean-label candy products that appeal to health-conscious consumers.
- Packaging
- Potential to develop festive eco-friendly and sustainable packaging options for holiday candy.
