The ESSENSUAL Organic Body Lotions is Conceptually Enriching

Designed by Venise Lee, the ESSENSUAL Organic Body Lotions are a conceptual lineup of moisturizers that highlight the use of natural ingredients in order to convey freshness and versatility to the consumer.

The cosmetic industry has experienced somewhat of a backlash in recent years as many consumers turn to at-home preparations and natural options on the market as a rebellion against chemical ingredients. This is bringing about a shift in the market that sees many major labels bringing out more natural options that are free of synthetic and processed ingredients.

The ESSENSUAL Organic Body Lotions highlight a very bold branding aesthetic that puts ingredients and chromatic pops on display in order to convey freshness, fun and quality to the discerning consumer shopper.