Free Trend Report Free 2018 Report & eBook

Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book.

Keynotes.org Our Research Methodology

This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.

The ESSENSUAL Organic Body Lotions is Conceptually Enriching

Designed by Venise Lee, the ESSENSUAL Organic Body Lotions are a conceptual lineup of moisturizers that highlight the use of natural ingredients in order to convey freshness and versatility to the consumer.

The cosmetic industry has experienced somewhat of a backlash in recent years as many consumers turn to at-home preparations and natural options on the market as a rebellion against chemical ingredients. This is bringing about a shift in the market that sees many major labels bringing out more natural options that are free of synthetic and processed ingredients.

The ESSENSUAL Organic Body Lotions highlight a very bold branding aesthetic that puts ingredients and chromatic pops on display in order to convey freshness, fun and quality to the discerning consumer shopper.