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Iron-Enriched Baby Formulas

The Parent's Choice™ Organic Baby Formula is Non-GMO

— October 1, 2020 — Life-Stages
The Parent's Choice™ Organic Baby Formula offers complete nutrition for a baby's first year. The organic formula is non-GMO, gluten-free and certified kosher. It is also enriched with DHA, vitamin E and lutein ingredients along with iron. Additionally, the milk formula is made in Vermont and also features the vitamins and minerals needed to aid with an infant's growth and development.

Parent's Choice products are specially formulated with DHA and ARA -- "naturally occurring healthy fats, which are also found in breast milk" and that are known to "support mental and visual development." Each batch is designed for parents seeking organic alternatives to overly processed formulas for babies and is offered at an accessible price tag.
Trend Themes
1. Iron-enriched Baby Formulas - Iron-enriched formulas are becoming more popular among organic-conscious parents, indicating a growing trend towards nutritionally complete and accessible baby food options.
2. Non-gmo Baby Formulas - The increasing demand for non-GMO baby formulas indicates a discerning and health-conscious market of parents seeking safe and natural alternatives for their babies.
3. Plant-based Baby Formulas - The emergence of plant-based baby formulas as a viable alternative to dairy-based ones suggests a trend towards a more diverse range of baby food options that cater to different dietary needs.
Industry Implications
1. Organic Baby Food Industry - Opportunities for the organic baby food industry lie in continued innovation in the production of nutritionally complete and affordable baby formulas that meet the standards of discerning parents.
2. Nutrition and Wellness Industry - Disruptive innovation opportunities for the nutrition and wellness industry include the development of more natural and organic ingredients for baby formulas, as well as formulation of specialized formulas that cater to different dietary needs.
3. Sustainable Agriculture Industry - The trend towards plant-based baby formulas presents an opportunity for the sustainable agriculture industry to develop more environmentally-friendly and sustainable sources of nutrition for infants.
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