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Terrifying Online Tracking Infographics

This Chart Reminds Us That All Online Activity is Tracked

— March 11, 2013 — Social Good
It can be easy to forget that with how much we do on the Internet everything we do can be watched and cataloged; online tracking is a very real thing and it can affect any user.

Everything someone does on the Internet, from checking their email, to logging in on Facebook to reading a favorite news site can be tracked, documented and stored. To help remind us how easy it is to be watched over the Internet, backgroundcheck.com has put together this online tracking infographic that shows not only how everything we do online is tracked, but why and what you can do about it.

While the tips they give may seem pretty obvious to the tech-savvy, it’s useful for more casual people to know how to disable cookies, installing https protocols and downloading ad blockers. Online tracking is a real thing, and it’s uncomfortable to know how accessible information about all of us is.
Trend Themes
1. Online Tracking - Disruptive innovation opportunity: Develop advanced privacy protection technologies to counter online tracking.
2. Data Security - Disruptive innovation opportunity: Create innovative solutions for secure storage and transmission of personal data.
3. Privacy Awareness - Disruptive innovation opportunity: Design user-friendly tools and platforms to educate and empower individuals about online privacy.
Industry Implications
1. Technology - Disruptive innovation opportunity: Build advanced tracking prevention tools for internet users.
2. Cybersecurity - Disruptive innovation opportunity: Develop next-generation security measures to protect personal online data.
3. Education - Disruptive innovation opportunity: Design privacy awareness programs and training for individuals and organizations.
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