Cruel Teenage Tweeting Displays

'Kill Your Darlings' Exposes the Ugliness of Online Death Threats

Internet-safety campaigns have gotten people to act out against virtual bullying and online death threats, but what most people don't know, or don't want to know, is that innocent-seeming teenage girls are behind some of the cruelest social media messages out there.

'Kill Your Darlings' by Hello You Creatives is a tech installation that showcases some of the meanest and most hateful tweets in comparison to the sweet and fun-loving pictures of the teenage girls who sent them. Humorously enough, one of the messages that this heart-shaped artwork imparts is that no matter how careful girls are about posting flattering images online, all of that is turned into ugliness with a single hurtful message.

This installation project exposes shocking culprits of some horrible online death threats.

Online Bullying Awareness
Opportunities to develop innovative solutions to raise awareness about the prevalence and consequences of online bullying.
Technology-driven Art Installations
Disruptive innovation opportunities for creating interactive art installations that provoke conversation and reflection on digital behavior.
Humanizing Digital Spaces
Potential for disruptive innovation to humanize online platforms and encourage empathy and kindness in digital interactions.

Industries Being Reshaped

Internet Safety Campaigns
Opportunities for innovation in creating effective internet safety campaigns to educate and empower individuals to combat online bullying.
Art and Entertainment
Opportunities to leverage technology and art to address social issues and provoke thought and discussion.
Social Media Platforms
Disruptive innovation opportunities to enhance user experience and develop tools and features that promote positive online behavior.
SCORE
0.6 out of 10
GENDER
30% Men70% Women
MARKETTop markets: North America, South America, Europe, Asia
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 1%
Activity 10%
Freshness 8%