'The Olympics and Social Media' Infographic shows the history of the games and what mediums were used to promote it. In a new digital age, The Olympics are becoming more and more tied in with social media because it's the most effective way to interact with watchers from around the world.
In the early days, the games were promoted via print but that soon changed into radio. It wasn't long before television and the Internet were used. Now the Olympics are using the Internet in a different way by engaging people through Facebook, Twitter and other social media sites.
The number of people using social media sites has grown a tremendous amount in the past four years, allowing for news to travel faster than ever before. During the 2012 Games, athletes will share their results on Facebook and Twitter allowing people around the world to receive instant updates.