Creative Disability Promotions

The Norwegian Association of the Blind Commercial is Cute & Clever

The advertising agency Try from Oslo, Norway seems to be promoting naughty office behavior in the new commercial for the Norwegian association of the Blind. The short commercial shows two office lovers about to get it on when a blind co-worker walks in on them. After a quick chat, the blind man leaves having no clue what was really going on.

The spot is pretty funny and shows that blind people are just as capable of working successfully in an office environment.

Inclusive Advertising
Opportunity to create advertising campaigns that include and portray people with disabilities in a positive and empowering way.
Humorous Commercials
Opportunity to use humor in advertising to engage and entertain audiences while delivering a message.
Diversity in the Workplace
Opportunity to promote and celebrate diversity in the workplace, showcasing the abilities and contributions of individuals with disabilities.

Who This Affects Most

Advertising
Opportunity for advertising agencies to create inclusive and humorous campaigns that challenge traditional stereotypes and promote diversity.
Entertainment
Opportunity for entertainment industry to create inclusive and humorous content that reflects the experiences of individuals with disabilities.
Human Resources
Opportunity for HR professionals to advocate for inclusive workplace practices and promote diversity and representation of individuals with disabilities.
SCORE
5.6 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 95%
Activity 65%
Freshness 8%

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