Mountain-Inspired Northwest IPAs

This Proudly Washingtonian IPA is Designed For Outdoor Enjoyment

Pike Brewing, which has established itself as a longest continuously running independent craft brewery in Washington State, launched a delicious new Northwest IPA in the form of 'Mountains Out.'

This delectable Northwest IPA makes use of purely Washingtonian ingredients, which speak to its character and influence. Inspired by the mountains and outdoor exploration, this particular IPA makes use of Mosaic, Simcoe and Azacca Hopes, and also makes use of oats and opera pilsner as the base, with the addition of Purple Egyptian, Gazelle Rye and Elwha Spelt grain adding a delicious character to the brew.

Coming in at an ABV of seven percent, this beer is said to offer strong notes of pine, tangerine and lime peels.

“Mountains Out is a classic Northwest IPA and perfect to take on outdoor excursions,” said Leslie Shore, head brewer at Pike Brewing. “Staying in? This beer will keep you company with hop notes of citrus, berry, and flowers and the lingering finish will have you dreaming of hiking in the mountains and enjoying the first flowers of spring.”

Image Credit: Leslie Shore / Pike Brewing

Local Sourcing
Craft beer producers are using locally sourced ingredients to give their beers a distinctive taste and set themselves apart from competitors.
Outdoor-friendly Beverages
The rise in outdoor activities has created a demand for beverages designed to be enjoyed in an outdoor setting, motivating breweries to create IPAs specifically for outdoor enthusiasts.
Regional and Cultural Influences
Craft beer producers are incorporating regional ingredients and cultural influences into their products to showcase their unique identity and create a loyal following among local consumers.

Where This Applies

Craft Beer
Craft beer producers can differentiate themselves from competitors by using locally sourced ingredients and creating outdoor-friendly IPAs.
Outdoor Recreation
Beverage producers can capitalize on the growing interest in outdoor recreation by creating drinks specifically designed for outdoor enthusiasts.
Regional Cuisine
Breweries can showcase their unique identity and create a loyal local following by incorporating regional ingredients and cultural influences into their products.
SCORE
2.4 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 21%
Activity 33%
Freshness 17%