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Grocery Store Hard Seltzers

The Nordic Wolf Hard Seltzers are Available Exclusively at Aldi

— June 12, 2020 — Marketing
The Nordic Wolf hard seltzers are a new sparkling libation from grocery store chain Aldi that will provide consumers with a low-cost, high-quality and accessible canned cocktail option. The drink comes in four flavors including Strawberry & Lime, Lemon, Raspberry & Blackcurrant and Cranberry & Cherry. Each of the drinks contain 97 calories, and are achieved with a gluten-free alcohol base along with natural fruit flavorings.

Managing Director of Buying at Aldi UK Julie Ashfield spoke on the new Nordic Wolf hard seltzers saying, "It’s the drink on everyone’s lips at the moment and we couldn’t be more thrilled to introduce our very own hard seltzer range to UK drinkers. With the rise of more health-conscious consumers, we wanted to make sure we are catering for this market and Nordic Wolf does just that without compromising on price. Offering a naturally flavored, lower calorie alternative, we expect this brand-new launch to be a hit, especially as the summer heats up and BBQ season kicks in."
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