How do you market a generations' old recipe to a modern consumer base? You do what Nonna Lina Ice Cream packaging does and mix motifs from both eras together. Those with a taste for tradition and those craving a fresh flavor will both be delighted with Mr. Conde Studio's work.
The delicious dessert has been wrapped up in the conventional paper-based tub, but decorated with patterns much older than this practice. A diamond argyle design covers the background of the label, overlapped by the elaborate addition of a lace doily motif.
If you bring your eyes back up to the top of the container, you'll see the way that a bright color block melts down over the ornate designs below to produce a much more modern effect. Nonna Lina Ice Cream packaging assumes an eclectic aesthetic that's scrumptious to all who love sweets.
Marvelous Melting Branding
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