Nobell Foods Approaches Alt-Cheese Differently with "Plant-Grown Protein"
Laura McQuarrie — June 23, 2023 — Lifestyle
References: nobellfoods & vegnews
Consumers who are looking for plant-based cheese alternatives are spoiled for choice these days by many forward-thinking companies, and Nobell Foods stands out as a producer of vegan cheese. While there are many plant-based companies that use soybeans as the base of their flavorful cheese alternatives, Nobell Foods sets itself apart by using the soy plant to replace the cow in the production of dairy proteins. The California-based company recreates the genetic code for casein, the functional milk protein, in soybean seeds to create dairy-identical cheeses.
In fact, the pioneering company sets itself apart with what it calls PGP, or “plant-grown protein. "What’s unique about Nobell is we’re pioneering a new category in food with PGP and it’s the world’s most efficient protein factory,” Richani told VegNews.
In fact, the pioneering company sets itself apart with what it calls PGP, or “plant-grown protein. "What’s unique about Nobell is we’re pioneering a new category in food with PGP and it’s the world’s most efficient protein factory,” Richani told VegNews.
Trend Themes
1. Plant-based Cheese Alternatives - Disruptive innovation opportunity: Explore new methods for creating plant-based cheese alternatives using alternative ingredients like soybeans.
2. Dairy Protein Replacement - Disruptive innovation opportunity: Develop new technologies for replacing cow's milk proteins with plant-based alternatives like soy in dairy products.
3. Genetic Code Recreation - Disruptive innovation opportunity: Investigate techniques for recreating genetic codes to produce dairy-identical cheeses from non-dairy sources.
Industry Implications
1. Plant-based Food Industry - Disruptive innovation opportunity: Increase research and development in the plant-based food industry to expand on the variety of alternatives to traditional dairy products.
2. Biotechnology Industry - Disruptive innovation opportunity: Apply biotechnology advancements to develop more efficient and sustainable methods for producing plant-based dairy proteins.
3. Food Technology Industry - Disruptive innovation opportunity: Utilize food technology to create new products that closely mimic the taste, texture, and functionality of traditional dairy products using plant-based ingredients.
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