Makeup Brand-Inspired Smoothies

The New Nékter x Too Faced Smoothie Features Fresh Pitaya

Leading juice bar concept Nékter Juice Bar has teamed up with the beauty brand Too Faced to create the limited edition Nékter x Too Faced Smoothie.

Available from all participating Nékter locations across the country throughout the month of May the new Nékter x Too Faced Smoothie is a fruity and totally Instagrammable new creation. The smoothie features a blend of Nékter's housemade cashew nut milk, pitaya, strawberries, pineapple, dates, hemp hearts, and agave, which give the smoothie a pretty pink hue. And it's not just nice to look at. The smoothie is also packed with healthy vitamins, minerals, enzymes, and antioxidants. As Alexis Schulze, Nékter Juice Bar's Co-Founder and Chief Visionary Officer, explains, "As a brand that empowers women to express themselves, Too Faced is just the ideal partner to collaborate with on a new smoothie that helps our guests face each day with fresh, wholesome and nutrient-rich ingredients."

Image Credit: Nékter Juice Bar

Beauty Food Pairings
Opportunity for beauty and food industry to collaborate and create beauty-inspired menus and dishes.
Instagrammable Food
Opportunity for food industry to create visually appealing products that are camera-ready for social media sharing.
Functional Beverages
Opportunity for beverage industry to create beverages that not only taste good, but also provide health benefits.

Industries Being Reshaped

Beauty
Opportunity for beauty brands to collaborate with food and beverage industry to create beauty-inspired products and menus.
Food
Opportunity for food industry to create visually appealing and healthful products that appeal to millennials and social media influencers.
Beverage
Opportunity for beverage industry to create functional beverages that provide health benefits and appeal to health-conscious consumers.
SCORE
2.6 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 21%
Activity 41%
Freshness 17%