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Online Sneaker Tournaments

The March Madness Nike LeBron Tournament Will Crown the Best Sneaker

— March 24, 2014 — Fashion
Sneaker News has launched the March Madness Nike LeBron Tournament so they can crown the best LeBron sneaker to date. Sneaker fans are able to vote on their favortie LeBron sneaker and try to vote their pick into the number one spot.

Broken down like a March Madness Bracket, 32 sneakers faced off and have been narrowed down to the sweet 16 so far. The sneakers were even given seeds; some upsets have already happened but the major favorites are holding their own.

The Nike LeBron Tournament is a great idea to get an overall sense of what the masses of sneaker heads consider the "best LeBron sneaker." Coming to this decision would of otherwise been impossible because of the amount of LeBron sneakers out there.
Trend Themes
1. Online Sneaker Tournaments - Opportunity for sneaker companies to engage with fans and determine the most popular sneaker designs.
2. March Madness Nike Lebron Tournament - Potential for other brands to organize similar tournaments to collect data on consumer preferences and build brand loyalty.
3. Voting for Favorite Sneakers - Opportunity for brands to involve their customers in the product design process and create more customized offerings.
Industry Implications
1. Sneaker Industry - Companies can capitalize on the popularity of online sneaker tournaments to drive sales and create buzz around their products.
2. Sports Apparel Industry - Brands can leverage the success of March Madness Nike LeBron Tournament to organize similar competitions for their product lines.
3. Consumer Data Analytics Industry - Data analytics firms can offer services to monitor and analyze voting trends in online sneaker tournaments, helping companies make informed business decisions.
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