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Stone-Fired Frozen Pizzas

The Newman's Own Stone-Fired Crust Pizzas Have Locked in Flavor

— June 2, 2022 — Marketing
Pizza aficionados know that stone-fired pizzas often yield the best flavor and texture, which is something the Newman's Own Stone-Fired Crust Pizzas have been created to help capture. The frozen pizzas have been stone-fired at a high temperature for 60-seconds before being frozen to lock in the flavor and texture of the premium ingredients. The pizzas maintain a light, airy and crispy texture when baked at home, and come in three flavors including Margherita, Quattro Formaggi and Spinaci & Formaggi.

Chief Marketing Officer Nicole Malcolm-Manyara spoke on the new Newman's Own Stone-Fired Crust Pizzas saying, "Forty years after Newman’s Own was founded with the launch of its first salad dressing, we remain committed to Paul Newman’s vision of giving all profits away. As we launch a bold and zesty new dressing this year, as well as a new Italian pizza line, I’m proud that our customers can still feel doubly good about reaching for convenient, tasty foods with high-quality ingredients while helping support organizations that improve the lives of children at the same time.”
Trend Themes
1. Stone-fired Frozen Foods - Incorporating a stone-fire cooking process in frozen food products to maintain quality.
2. Premium Frozen Pizzas - Creating a market for high-quality, gourmet frozen pizza options.
3. Charitable Food Products - Introducing food products that support a charitable cause.
Industry Implications
1. Frozen Foods - The frozen food industry can innovate by adding a stone-fire cooking process to their products for quality preservation.
2. Gourmet Food - The gourmet food industry can create a new line of premium frozen pizzas to attract customers with a high-quality offering.
3. Charity and Non-profit - The non-profit industry can seek partnerships with food companies to develop charitable food products and increase fundraising potential.
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