This great looking ring was originally made from that never used schnitzel hammer. The Tenderizer Ring was created by Ken Goldman, an artist known for bringing innovative new product to the world of modern design.
The design has now evolved, with the men's ring available in sterling silver.
Implications - To make men's jewelry more manly, different brands or designers, like Ken Goldman, are using words such as "hammer" do describe their products so that men will feel like the jewelry more suitable for them to wear. To make any product more appealing to a manly man, businesses need to use words that are far from feminine to gain a guy's approval.