Free Trend Report Free 2019 Report & eBook

Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book. Our Research Methodology

This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.

These New Mad Beauty Masks Feature Ariel, Belle, Aurora and Jasmine

 - Nov 21, 2017
References: topshop & popsugar
These new Mad Beauty masks take advantage of the qualities that are touted by some of the most popular Disney princesses, by infusing them with ingredients that speak to each one's character.

For example, the mask that features Aurora from 'Sleeping Beauty' boasts lavender, which is celebrated for its relaxation properties that sooth the skin while promoting sleep. The mask that features Ariel from 'The Little Mermaid' boasts ingredients that deeply hydrate the skin, such as cucumber. By marketing its masks in this way, Mad Beauty is able to appeal to the many Disney fans out there who are looking to celebrate their favorite characters.

All of the masks can be purchased at Top Shop, however only the retailer's UK locations currently offer them.