In time for the spring of 2018, a new Life's a Beach collection was revealed, along with a stylized lookbook that shows how some of the brightly colored garments can be paired with one another.
In the lookbook, images show models either individually or in pairs, sometimes with a standard hotel room functioning as their backdrop, or with minimalist staircases and balconies that look over the city. Many of the pieces that are featured boast statement snakeskin patterns, while others feature rows of flames, small embroidery embellishments, or all-over graphic art.
The laidback feel of the casual images that comprise the lookbook play to the style of the apparel that they present, with the surfer-inspired looks presented in a versatile way that speaks to those who would purchase it.
Image Credit: HYPEBEAST
Vivid Snakeskin Surf Apparel
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Punk-Rock Children's Clothes
Vintage American-Influenced Denim
Actor-Inspired Unisex Capsules
Minimally Branded Japanese Streetwear