Productive Low-Cost Tablets

The New iPad from Apple Boasts Enhanced Cameras and a Lower Price

Apple is a brand that is synonymous with premium products with a high price tag, but the new iPad aims to change this slightly with a bevy of great features that don't come with a cost that's too high.

Set to retail at $70 less than the iPad Air 2 that it replaces, the iPad (aptly titled simply iPad) features the Apple A9 processor and impressive battery life that's purported to offer all-day usage.

The iPad is outfitted with two new cameras including an 8MP on the rear as well as an Apple FaceTime HD Camera on the front that boasts 1.2MP.

Set to start retailing Friday, March 24 the new iPad comes as a capable new product from the brand that positions itself as a more affordable option on the saturated tablet market.

Low-cost Tablets
The trend towards more affordable tablets has increased with the release of the new iPad from Apple.
Enhanced Tablet Cameras
The new iPad's improved camera quality highlights a trend towards better camera technology in tablets.
All-day Battery Life
The iPad's impressive battery life sets a trend for longer-lasting tablets that can provide users with all-day usage.

Sectors Adopting This

Consumer Electronics
The low-cost tablet trend creates opportunities for companies within the consumer electronics industry to provide more affordable devices to consumers.
Telecommunications
The enhanced camera trend seen in tablets opens up opportunities for telecommunications companies to improve their video calling and conferencing services.
Education
Tablets with all-day battery life are disrupting the education industry by providing students with a tool that can last through long school days without needing to be recharged.
SCORE
2.1 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 22%
Activity 34%
Freshness 8%